Best Animated Explainer Video Examples 2022

Enjoy the animated explainer video examples for startups over the internet, creating your own explainer video can be a lot of fun. Animated videos have been a powerful marketing tool for years now. But, with the ever-changing landscape of technology, new and innovative software are being introduced which are making the best animated explainer videos more fun and exciting.

Show More
Format
Goal
Length
Language
Voiceover
So, Your Client Needs an Online Store – Wix
Wix eCommerce
00:32

So, Your Client Needs an Online Store – Wix

Create an Exceptional Shopping Experience
Wix eCommerce
01:15

Create an Exceptional Shopping Experience

Join Millions Growing Their Business Online
Wix
01:26

Join Millions Growing Their Business Online

Create an Online Store That Stands Out – Wix
Wix eCommerce
01:09

Create an Online Store That Stands Out – Wix

Wix eCommerce For Merchants Who Mean Business
Wix eCommerce
01:32

Wix eCommerce For Merchants Who Mean Business

Start Dropshipping – Wix eCommerce
Wix eCommerce
01:04

Start Dropshipping – Wix eCommerce

Turn Leads to Customers with UpSend
UpSend
01:11

Turn Leads to Customers with UpSend

Start your ecommerce business with Paymob & Zammit
Paymob
00:59

Start your ecommerce business with Paymob & Zammit

Table of Contents

In a Nutshell – animated explainer video by Kurzgesagt

One of the most popular animated explainer video examples is an outlined explanation on what the coronavirus is and how it may affect individuals. The clip uses simple visuals, animation techniques, and music and voice overs to help further detail some of the major points that are being made by those who created this piece. With over 20 million views on YouTube alone, there is no surprise as to why so many people have gravitated towards watching videos like these in order to gain more information about their health or other important topics related to science.

McDonald’s New App Animated Video

This is an other great example of a very effective marketing strategy by one of the big brands. One of the biggest fast food restaurants in the world, McDonalds has launched its own mobile app. With this new application, users can place orders on their phone and then come to pick up their order at a designated location without having to wait too long or deal with any line-ups. The animated explainer video example shows how some individuals will be able to easily use this technology so that they do not have to go through all of those extra steps when trying to get some delicious grub from one of the most popular places kids love going for lunch or dinner after school.

HonestGorilla Explainer Video on How You Should Shop for an Energy Provider and Never Go for the First Option You See

One of the most important things to look at when it comes to animated explainer video examples is how they are able to deliver their intended message. The HonestGorilla clip takes on a more serious approach, but still manages to use visuals and animation techniques that will help keep viewers engaged with what’s being presented in front of them all while also delivering some key points about shopping for an energy provider so individuals know exactly what they should be looking out for before making any final decisions.

Google’s Heartfelt Animated Video on Encouraging People to Become More Knowledgeable About the Coronavirus

Another example of an incredible animated explainer video is the clip that was published by Google.

The company has created a short, heartfelt and emotional piece about how individuals should take care of themselves when it comes to getting sick or dealing with personal health issues. Taking into account all kinds of variable factors such as work history, lifestyle choices and more, this animated explanatory video gives people ways to think through everything before they are able to make any final decisions on their own.

Google encourages people in the video to get answers to their questions related to the Coronavirus.

Microsoft Office 365 – Animated Video Explaining Collaboration using Microsoft Whiteboard

As technology continues to advance, more and more companies are looking into how they can bridge the gap between their employees in order to get better results. With that being said, Microsoft Office 365 has created an incredible animated explainer video example about collaboration using their own Whiteboard software. The clip uses simple visuals, animation techniques and voice overs for individuals who may not be tech-savvy but still wants to understand what this piece is all about when it comes down to working with others on a daily basis at work or outside of the office setting.

Animated Video on Benefits and Features of Software Called Expensemate – Animated Video by Squideo

While some people may not want to spend a lot of money on an animated explainer video example, there are still plenty of options out there for those looking for a great deal.

Expensemate is one such software that does not cost too much but offers benefits and features that can help individuals with their own personal or professional goals when it comes down to managing their money better. They use a unique animation style in their own video.

This clip uses simple visuals, animation techniques as well as voice overs in order to deliver its message across so viewers know exactly what they should be expecting from this piece if they decide to go ahead and purchase the full version after checking it out through trial periods first.

Animated Video by Apple Communicating Their Plans for Making All Products Carbon Neutral By 2030

At a time when environmental concerns are at the forefront of many companies’ minds, Apple has taken on a new initiative to make all of their products carbon neutral by 2030.

This clip not only uses visual imagery and animation techniques that will keep viewers engaged with what’s going on in front of them but it also tells individuals why this is such an important piece for everyone who works there as well as anyone else who may be interested in learning more about its benefits.

Animated Video Explaining SwiftPass Software

The video editing team at SwiftPass did an amazing job with this video. There was actually a very important need for this video to be made and released. SwiftPass released an animated video explaining how their mobile payment program actually works. Some people thought that the program had a complex user interface so this is why SwiftPass was compelled to make a video explaining their software.

The video made it easy for a lot of people to use the product. The animated video turned the complex program into an easy one.

A Humorous Animated Video by Dissolve Explaining the State Of Modern Marketing

With all of the different changes in technology and how it has changed the way we live our lives, modern marketing is not easy.

This animated explainer video example by Dissolve illustrates that there are a lot of people who may be great at making content but know very little about promoting it properly. It’s important to get both aspects right if you want your business or brand name out there for everyone to see!

This video by Dissolve also shows how modern marketing content repetitively uses elements from traditional marketing content.

Animated Video for Wine Country Gift Basket

This video has a positive message in it. It talks about how giving gifts for no reason is one of the best things you can do for another person. It does a good job of making the viewer feel great about themselves. It also shows how easy it is to make gift baskets and what you can do with them. It has a nice soundtrack to it as well.

Dollar Shave Club Funny Video with Some Rated R Language

This video isn’t exactly animated but it is definitely worth the mention .The video touches many different things in a humorous way. So if you are wondering if a company that just sells blades make such high quality and engaging content then you need to see this ad.

The video contains the founder of Dollar Shave Club explaining how their company is better than the competitors and how the company is actually generating more jobs. It is a great video and one that will stay in people’s mind for a long time.

This video actually skyrocketed the company’s sales. So much so that Unilever bought the company for $1 Billion. So that number shows that this is an amazing live action video that is the perfect example of how one video can boost brand awareness by providing informative content.

SLACK’s Animated Video Explaining a Work Day in the Life of Average Person

Slack is a business communication platform that streamlines the internal communication within a company and external communication with other business partners and clients.

This video does a great job of showing an average working day in the life of an average person. However they also fit their product in the video as well. The video isn’t overly promotional but you do see some animated people on computers and other devices. It is to show that they are communicating in a smooth way.

Med Mart’s Animated Video about Their App

This one is a really good explainer video in fact it may be one of the best explainer videos on the internet related to a medical app. Med Mart’s app can be a little complex for some users. This is why the animated video takes a very complex procedure of plastic surgery and makes explaining the working of the med mart app for finding a doctor easier.

You can use Med Mart for different types of health treatments. Just select the doctors and in your area that you think are qualified and bid a certain amount. Once you do that you would start receiving counter bids from the doctor. All of this is very beautifully explained in the animated video by Med Mart.

Animated Video by Mint.Com Explaining How Money Works and how Mint.com can help you With Managing Your Finances

This is one of the best explainer video examples out there. This video does a good job of explaining what money is and how it works. The animation in this video is not the best but you can still get a lot out of watching it. It talks about different types of currency, financial institutions, and even history when talking about money. Even if you are super familiar with all these topics then you will probably learn something from this animated explainer video by Mint .com. They have packed a lot of important information in a very short video but it is worth it.

Spotify’s Unique and Creative Explainer Video

Spotify is a music streaming service where you pay per month and then listen to any song that Spotify has in their library. This video talks about how they are different from other music services like iTunes or Pandora. They tell in the video that Spotify experience is specifically personalized for you. They put the focus on this specific feature in the video. Then there’s Spotify’s new modern way of getting songs through an account rather than individualized albums which is much more efficient for both artists and listeners alike.

Microsoft’s Explainer Video on Their Enterprise Cloud Solution

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This video is done by Microsoft and talks about their enterprise cloud solution. This product has an interesting name called Azure. The animation in this video is very well done but the voice over needs some work. It might be hard to follow along if you are not familiar with both of these services already.

However it would make sense for someone who knows what they do or even works there because most people don’t know what azure is so they need a more basic explainer videos. If you are looking for the best explainer videos on Azure then this should be the video to start with. This can give you a great idea about how you can go about making your own explainer video.

Animated Video on the Use of Crazy Egg In

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This video does a great job of explaining how crazy egg works. Also, they show different customers and their usages of the product which is very helpful in giving examples as to who this would work for.

It also breaks down into parts what can be done with it, like heat maps or confetti reports that give more information about individual users. With all the data points in this video, there’s really no way you can’t understand what crazy egg is and how it works.

Panorama9 Animated Video by IT-Man

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This is another great animated explainer video. The art in this one was done by the IT-Man and it looks very good. It does a good job of telling you about their service which includes cloud, business continuity, application development, etc.

They go into a lot of detail on each topic but they do so over multiple pages that can be searched through to find what you need. This makes for a more fluid experience while watching the video itself. One problem with this might be some people have shorter attention spans these days and just want to get straight information quickly rather than having to read all those words.

Other than that though I think IT-Man did a really great job at explaining how their solution works, who it’s for, and how it’s different from their competitors.

A Short Animated Video by PrescribeWellness Explaining What They Do

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This video does a good job of explaining what PrescribeWellness is and how it helps people. It has some nteresting animations which shows that the marketing team worked really hard on this explainer ideo. It tells about the different types of doctors they can help including family practice, internal medicine, and pediatricians.

They briefly mention that these are all conveniently located near you which makes this service very appealing to those who do not have time to go see each doctor individually or just don’t want to deal with trying find them at their offices.

The animation in this one was okay but could be improved on some. Overall though I think this was an effective explainer video for helping patients understand exactly what prescribe wellness is all about.

Chipotle’s Animated Video on Ethical Farming

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This video does a good job of explaining the practices that chipotle uses for ethically farmed food. It is a very fun video to watch. It shows different farms and how they are working to help farmers have better lives while still producing foods at scale. The voice over in this one is done very well so you can easily understand what’s being said throughout the entire time.

This will be especially helpful if someone doesn’t already know about some of these issues because it makes them more accessible. This video helped to increase conversions and many of Chipotle’s potential customers to actual customers. So there is no doubt that videos help to increase the sales of the business and make the company more successful.

2D Animation Video by Nest about Using Smart Products around the House and Connecting Those Products with NEST

<img style="box-sizing: border-box; outline: none; max-width: 50%; margin: 16px auto 32px; display: block;" src="data:;base64,” />

This video does a good job of explaining how you can use smart products around your house with NEST. The art in this one is great and it’s simple to understand what they are trying to get across. They show different people using the product for things like turning on lights, and adjusting the temperature. This makes these features available so anyone watching understands there’s more than just being able to turn on or off something.

However if someone doesn’t know about any of these services already then I think they would have trouble getting through this video. There are a lot of examples shown here which may not be necessary because few people actually have all those types of appliances at home.

It might’ve been better just showing some specifically that many people probably do have and then explain how you can use NEST with those.

Project Permit’s Animated Video on How They Are Making Solar Energy More Accessible and Affordable To the Common Person

This video does a good job of explaining how Project Permit is making solar energy more accessible and affordable to the common person. They explain that this allows people with lower incomes or even no credit can now be able to use clean sustainable power which will help them save money. This feature makes it stand out from other companies because they do not require high credit scores as many others might before doing business with someone else.

The art in this one was very professional looking and I also like that they show different scenes throughout where you can see people actually using their products on roofs. Overall though I think this company did an excellent job at clearly outlining what exactly they are trying to accomplish and why everyone should want to work with them for these reasons.

PayPal Live Action Animation Video Explaining Payment Efficiency of PayPal for Businesses

This video does a good job of explaining how PayPal is making it easier for businesses by improving payment efficiency. They show different companies and the different ways they are using PayPal to help their business grow. This includes being able to accept online payments from customers, manage inventory, handle shipping & returns more efficiently.

Overall this was a very informative explainer video that shows both sides of what exactly you can do with PayPal as well as why these features make it beneficial over other services. I think even those who have never used or heard about PayPal before would be interested in learning about all these options available through them because there’s something here for everyone no matter your industry or needs.

Tech Insider Video on How Deep the Ocean Actually Is

This video is one of the best explainer video examples out there. This video does a good job of explaining how deep the ocean actually is. They show different facts and infographics throughout to help support their claims. This makes it easy for viewers to understand what exactly they are talking about because you can see these visual representations as well as hear them described by those who know more on the topic than most people do.

The art in this one was very professional looking and I also like that there were no heavy effects or anything else distracting from focusing on learning here which will make all those watching stay engaged longer instead of getting bored or distracted with flashy graphics etc.

Overall though I think Tech Insider did an excellent job at clearly outlining what exactly we should take away from this video, why we should care ,and where we can learn more if we want to learn even more about this subject.

Animated Video about Introduction to Dropbox

This video does a good job of explaining how Dropbox works and what it can be used for. They show different companies using Dropbox which makes is easy to see why this would be beneficial.

This includes being able to save your files in the cloud, access them from anywhere, share with others, etc. Overall though I think they did an excellent job at clearly outlining what exactly we should take away from this video, why we should care, and where we can learn more if we want to learn even more about their product or similar ones like it.

Key benefits of 2D animation

More easily adjustable

Since 2D animation implies creating simpler movements and operating in a two-dimensional space, it is more adjustable than any other animation style. It allows us to make more iterations and customize animation to your vision at the early stages of the production process.

Faster to produce

Compared to other animation techniques, 2D animated videos are faster to produce because they have a simpler storyboard. Objects and characters perform straightforward movements that are easier to design and animate than those created in a three-dimensional environment. The easier production process allows us to offer a faster turnaround time.

Low production cost

Naturally, the faster production process allows reducing the cost of 2D pro explainer videos. This animation style is significantly cheaper than 3D or stop-motion animation. An engaging yet simple 2D animation has become one of the most cost-effective and appealing solutions for many businesses today.

 

What is a 2D animation video?

2D animation is the art of creating the illusion of movement in a two-dimensional space. It includes the sequences of drawings with characters, backgrounds, FX, and text. In a 2D animation explainer video, objects are moving linearly from one point to another.

2D animated explainer videos are widely used for marketing, advertising, and educational purposes. You can see 2D explainers incorporated in the customer onboarding experience on websites, mobile apps, and other software products.

 

How our 2D animated videos help your business

Create a focus

One of the biggest advantages of 2D animation is the ability to create a focus on the message and increase your audience’s attention span. Companies often produce 2D explainer video tutorials for internal training because they help them deliver even the most complicated information to employees in a simple format.

Explain vividly

2D animation videos allow explaining complex concepts, terminology, and ideas engagingly and extraordinarily, without getting your audience bored and tired because of the information overload. Companies and organizations can employ 2D explainer videos for educational, onboarding, and training goals.

Share expertise

Businesses and independent experts across the globe leverage 2D animated videos to share their expertise, knowledge, and insights with a target audience. It helps them present themselves as reliable partners in the investors’ eyes and as trustworthy brands in the consumer’s minds.

 

What is a mobile app explainer video?

A mobile app explainer video is a brief, engaging video usually 60-90 seconds long that describes app functionality, user interface, and advantages. An appealing animated app explainer video reference may engage your target users and make them want to check your product in the app store.